{"id":305,"date":"2013-09-06T16:10:33","date_gmt":"2013-09-06T10:40:33","guid":{"rendered":"http:\/\/www.buylandingpagedesign.com\/blog\/?p=305"},"modified":"2020-08-14T10:05:06","modified_gmt":"2020-08-14T04:35:06","slug":"landing-page-design-to-generate-more-leads-and-sales","status":"publish","type":"post","link":"https:\/\/www.buylandingpagedesign.com\/blog\/landing-page-design-to-generate-more-leads-and-sales\/","title":{"rendered":"Landing page design to generate more leads and sales"},"content":{"rendered":"\n<h2 class=\"wp-block-heading\">Want to boost your landing page conversions? <\/h2>\n\n\n\n<p>So, the main goal of a <a href=\"https:\/\/www.buylandingpagedesign.com\/blog\/browse-purchase-and-download-effective-landing-page-design-to-boost-your-sale-and-conversion\/\" target=\"_blank\" aria-label=\"undefined (opens in a new tab)\" rel=\"noreferrer noopener\">landing page<\/a> is to convert your website visitors into leads and generate sales and revenue.<\/p>\n\n\n\n<p>If your existing <a href=\"https:\/\/www.buylandingpagedesign.com\/blog\/top-10-best-landing-page-design-inspiration-to-boost-conversion-traffic-and-sales\/\" target=\"_blank\" rel=\"noreferrer noopener\">landing page<\/a> is not able to give you enough leads and conversion than its time to split test your existing landing page with a more well executed and optimized landing page. \u00a0<\/p>\n\n\n\n<p>You need to provide your website visitors with a user-friendly and clean <a href=\"https:\/\/www.buylandingpagedesign.com\/blog\/these-12-landing-page-will-increase-your-conversion-rates-starting-today\/\" target=\"_blank\" rel=\"noreferrer noopener\">landing page<\/a> that has the ability to provide information about your product or services in a proper way. \u00a0Your landing page should be informative as well as attractive to seek the attention of potential customers.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Here the basic elements of a converting landing page:\u00a0<\/strong><\/h2>\n\n\n\n<!--more-->\n\n\n\n<h2 class=\"wp-block-heading\">Strong Headline<\/h2>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><a href=\"http:\/\/www.buylandingpagedesign.com\/blog\/wp-content\/uploads\/2013\/09\/big-headline.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"580\" height=\"50\" src=\"http:\/\/www.buylandingpagedesign.com\/blog\/wp-content\/uploads\/2013\/09\/big-headline.jpg\" alt=\"landing page design headline\" class=\"wp-image-307\" srcset=\"https:\/\/www.buylandingpagedesign.com\/blog\/wp-content\/uploads\/2013\/09\/big-headline.jpg 580w, https:\/\/www.buylandingpagedesign.com\/blog\/wp-content\/uploads\/2013\/09\/big-headline-300x25.jpg 300w\" sizes=\"auto, (max-width: 580px) 100vw, 580px\" \/><\/a><figcaption>landing page design headline<\/figcaption><\/figure><\/div>\n\n\n\n<p>The headline of the landing page on top of the page is perhaps the first thing that catches the attention of every visitor so your headline should be simple, direct, and communicate a direct message to your visitors.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Small Lead Capture Form<\/strong><\/h2>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><a href=\"http:\/\/www.buylandingpagedesign.com\/blog\/wp-content\/uploads\/2013\/09\/small-lead-form.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"182\" height=\"161\" src=\"http:\/\/www.buylandingpagedesign.com\/blog\/wp-content\/uploads\/2013\/09\/small-lead-form.jpg\" alt=\"landing page small lead capture form \" class=\"wp-image-308\"\/><\/a><figcaption>landing page small lead capture form<\/figcaption><\/figure><\/div>\n\n\n\n<p>Forms used on the landing page are very essential to capture leads. The form should be kept short and simple as much as possible as for the visitor&#8217;s long forms are like hurdles.<\/p>\n\n\n\n<p>Small forms have proved to have gathered more conversions then the large forms. Small form fields capture more leads and increase conversion.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong style=\"line-height: 1.5;\">Call To Action button above the fold<\/strong><\/h2>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><a href=\"http:\/\/www.buylandingpagedesign.com\/blog\/wp-content\/uploads\/2013\/09\/cta-button-above-the-fold.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"88\" height=\"44\" src=\"http:\/\/www.buylandingpagedesign.com\/blog\/wp-content\/uploads\/2013\/09\/cta-button-above-the-fold.jpg\" alt=\"landing page design CTA button above the fold\" class=\"wp-image-309\"\/><\/a><figcaption>CTA button above the fold<\/figcaption><\/figure><\/div>\n\n\n\n<p>The call to action button above the fold and the text used on the buttons are very effective, the call to action button text should be more specific you are about the action like Submit details, Enter now, Request a FREE quote etc.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong style=\"line-height: 1.5;\">Easy to understand content<\/strong><\/h2>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><a href=\"http:\/\/www.buylandingpagedesign.com\/blog\/wp-content\/uploads\/2013\/09\/copywriting.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"508\" height=\"278\" src=\"http:\/\/www.buylandingpagedesign.com\/blog\/wp-content\/uploads\/2013\/09\/copywriting.jpg\" alt=\"landing page content\" class=\"wp-image-310\" srcset=\"https:\/\/www.buylandingpagedesign.com\/blog\/wp-content\/uploads\/2013\/09\/copywriting.jpg 508w, https:\/\/www.buylandingpagedesign.com\/blog\/wp-content\/uploads\/2013\/09\/copywriting-300x164.jpg 300w\" sizes=\"auto, (max-width: 508px) 100vw, 508px\" \/><\/a><figcaption>landing page content<\/figcaption><\/figure><\/div>\n\n\n\n<p>Landing page content is a key factor of attracting potential customers. If you provide informative and easy to understand content in your landing page it is most likely to increase your landing page conversion rate.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Trust Seal<\/strong><\/h2>\n\n\n\n<p>You can use trust seals on the landing page to split test your conversion rates.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Video<\/strong><\/h2>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><a href=\"http:\/\/www.buylandingpagedesign.com\/blog\/wp-content\/uploads\/2013\/09\/how-it-works.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"508\" height=\"151\" src=\"http:\/\/www.buylandingpagedesign.com\/blog\/wp-content\/uploads\/2013\/09\/how-it-works.jpg\" alt=\"effect of video on landing page conversion\" class=\"wp-image-311\" srcset=\"https:\/\/www.buylandingpagedesign.com\/blog\/wp-content\/uploads\/2013\/09\/how-it-works.jpg 508w, https:\/\/www.buylandingpagedesign.com\/blog\/wp-content\/uploads\/2013\/09\/how-it-works-300x89.jpg 300w\" sizes=\"auto, (max-width: 508px) 100vw, 508px\" \/><\/a><figcaption>effect of video on landing page conversion<\/figcaption><\/figure><\/div>\n\n\n\n<p><span style=\"line-height: 1.5;\">Implementing a <a aria-label=\"undefined (opens in a new tab)\" href=\"https:\/\/www.buylandingpagedesign.com\/blog\/30-video-landing-pages-for-best-conversion-of-your-business\/\" target=\"_blank\" rel=\"noreferrer noopener\">video on the landing page<\/a> can have an impact on your landing page conversion. Video implementation has shown a positive effect on landing page conversion. <\/span><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong style=\"line-height: 1.5;\">Testimonials<\/strong><\/h2>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><a href=\"http:\/\/www.buylandingpagedesign.com\/blog\/wp-content\/uploads\/2013\/09\/testimonials.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"502\" height=\"163\" src=\"http:\/\/www.buylandingpagedesign.com\/blog\/wp-content\/uploads\/2013\/09\/testimonials.jpg\" alt=\"testimonials\" class=\"wp-image-312\" srcset=\"https:\/\/www.buylandingpagedesign.com\/blog\/wp-content\/uploads\/2013\/09\/testimonials.jpg 502w, https:\/\/www.buylandingpagedesign.com\/blog\/wp-content\/uploads\/2013\/09\/testimonials-300x97.jpg 300w\" sizes=\"auto, (max-width: 502px) 100vw, 502px\" \/><\/a><figcaption>testimonials<\/figcaption><\/figure><\/div>\n\n\n\n<p>You can place testimonials on your landing page. It can be an audio testimonial, video testimonials, or simple text testimonial. Video testimonials are more trusted by visitors.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Call to Action Button<\/strong><\/h2>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><a href=\"http:\/\/www.buylandingpagedesign.com\/blog\/wp-content\/uploads\/2013\/09\/call-to-action-button.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"512\" height=\"66\" src=\"http:\/\/www.buylandingpagedesign.com\/blog\/wp-content\/uploads\/2013\/09\/call-to-action-button.jpg\" alt=\"landing page design call to action button\" class=\"wp-image-313\" srcset=\"https:\/\/www.buylandingpagedesign.com\/blog\/wp-content\/uploads\/2013\/09\/call-to-action-button.jpg 512w, https:\/\/www.buylandingpagedesign.com\/blog\/wp-content\/uploads\/2013\/09\/call-to-action-button-300x38.jpg 300w\" sizes=\"auto, (max-width: 512px) 100vw, 512px\" \/><\/a><figcaption>landing page design call to action button<\/figcaption><\/figure><\/div>\n\n\n\n<p>A large call to action button on the bottom of the page is very important in converting leads. Buttons usually have a higher CTR than plain text links.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Want to boost your landing page conversions? So, the main goal of a landing page is to convert your website visitors into leads and generate sales and revenue. If your existing landing page is not able to give you enough leads and conversion than its time to split test your existing landing page with a more well executed and optimized landing page. \u00a0 You need to provide your website visitors with a user-friendly and clean landing page that has the&#8230;<\/p>\n<p class=\"read-more\"><a class=\"btn btn-default\" href=\"https:\/\/www.buylandingpagedesign.com\/blog\/landing-page-design-to-generate-more-leads-and-sales\/\"> Read More<span class=\"screen-reader-text\">  Read More<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[9883,14308,9884,9885,493,7254,2,3318,9882,9886,7883,240,443],"tags":[180,183,555,247,553,554,402,401,556,249,628,629,627,630,333,334,547,549,548,546,552,22,127,331,28,332,550,551],"class_list":["post-305","post","type-post","status-publish","format-standard","hentry","category-best-landing-pages","category-bootstrap-landing-page","category-call-to-action-landing-pages","category-click-through-landing-pages","category-converting-landing-page-design-2","category-custom-landing-page-design","category-landing-page-design","category-lead-capture-landing-page-designs","category-lead-capturing-landing-pages","category-mobile-friendly-landing-pages","category-premium-landing-pages","category-psd-2-xhtml","category-responsive-landing-page-design-2","tag-amazing-landing-pages","tag-clean-landing-page-designs","tag-converting-e-book-landing-pages","tag-converting-landing-pages","tag-e-book-landing-page-design-templates","tag-e-book-landing-pages-examples","tag-ebook-landing-page-design","tag-ebook-landing-pages","tag-effective-ebook-landing-pages","tag-effective-landing-pages","tag-electronics-converting-ppv-design","tag-electronics-high-converting-ppv-lander","tag-electronics-ppv-landing-page","tag-electronics-ppv-landing-pages","tag-goal-oriented-landing-pages","tag-graphic-rich-landing-pages","tag-hair-loss-landing-page-design","tag-hair-loss-landing-page-design-example","tag-hair-loss-landing-page-design-templates","tag-hair-loss-landing-pages","tag-hair-loss-product-lead-capture-landing-pages","tag-landing-page-design-2","tag-landing-pages","tag-lead-generation-landing-pages","tag-optimized-landing-page-design","tag-sales-generates-landing-page","tag-stop-hair-loss-landing-pages","tag-stop-hair-loss-product-landing-pages"],"_links":{"self":[{"href":"https:\/\/www.buylandingpagedesign.com\/blog\/wp-json\/wp\/v2\/posts\/305","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.buylandingpagedesign.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.buylandingpagedesign.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.buylandingpagedesign.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.buylandingpagedesign.com\/blog\/wp-json\/wp\/v2\/comments?post=305"}],"version-history":[{"count":5,"href":"https:\/\/www.buylandingpagedesign.com\/blog\/wp-json\/wp\/v2\/posts\/305\/revisions"}],"predecessor-version":[{"id":23181,"href":"https:\/\/www.buylandingpagedesign.com\/blog\/wp-json\/wp\/v2\/posts\/305\/revisions\/23181"}],"wp:attachment":[{"href":"https:\/\/www.buylandingpagedesign.com\/blog\/wp-json\/wp\/v2\/media?parent=305"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.buylandingpagedesign.com\/blog\/wp-json\/wp\/v2\/categories?post=305"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.buylandingpagedesign.com\/blog\/wp-json\/wp\/v2\/tags?post=305"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}